In early 2011, Zizzi became the first restaurant chain to start using Pennies, raising funds for the company’s then charity partner The Prince’s Trust. Three incredibly successful years and over one million micro-donations later, Zizzi customers now have the chance to donate their pennies to a different cause – Cancer Research UK.
One of the UK’s largest charities, Cancer Research UK’s ground-breaking work into the prevention, diagnosis and treatment of cancer has seen survival rates double in the last 40 years. Research saves lives and Cancer Research UK’s work is critical to ensuring more people beat this devastating disease. Mother-of-two Nicola has seen how quickly research can change cancer treatments.
Nicola was diagnosed with bowel cancer in January 2012, when her youngest child was only three months old. Five years earlier, Nicola lost her own mum to the disease – she was only 51. She had also lost her grandmother to bowel cancer. Nicola needed chemotherapy, radiotherapy and extensive
surgery and she is now living with a permanent colostomy bag. “I’ve witnessed first-hand the difference that research can make to cancer treatment. The treatment I received was worlds apart from what my mother was given 10 years earlier.”
Nicola was treated with two new forms of chemotherapy, oxaliplatin and capecitabine, which Cancer Research UK scientists were involved in testing.
“When Mum was being treated with chemo, she was told that there was a clinical trial on the way that might lead to people being able to have chemo at home. She wasn’t able to go on it as it wasn’t yet ready, but that is exactly the treatment I had, and so you could see the progress being made and how it makes such a huge difference. Also genetic testing is now much more of an option in seeing who will develop bowel cancer, which could be even more important for my children and future generations.”
Since Zizzi began supporting Cancer Research UK via Pennies in May 2014, an overwhelming 120,000 donations have been made, adding up to thousands of pounds in just two months. This is even more impressive when you think that each donation is just 20p – a drop in the ocean for most, but a life-changing donation for those in serious need.