Because putting social purpose at the heart of what you do is good business.
Resources for retailers
Guide to the perfect POS
Pennies-related point of sale material is not only a legal requirement; it’s also the perfect place to raise awareness for your charity partners, and well-designed and clearly visible POS material is proven to increase donation levels too.
Best practice guides
Our series of best practice guides can help you make the most of Pennies: from insights into engaging staff and customers, to helping you form charity strategy. Browse the library below:
Best Practice Guide – Colleague comms
Best Practice Guide – Customer comms
Best Practice Guide – Going contactless
Best Practice Guide – Implementation
Best Practice Guide – Nominating charities
Best Practice Guide – Pennies in e-commerce
Sharing your Pennies success story with your customers – whether celebrating a milestone or simply thanking them for their powerful micro-donations – inspires people to donate again. Start with our social templates to help you spread the word:
WELCOME BACK TO GIVING BACK
Remind your customers of the opportunity to micro-donate as you reopen your doors – five templates available, suitable for Twitter, LinkedIn, Instagram and Facebook, and accompanying copy
Celebrate milestones with your customers and thank them for their amazing contributions – two templates available, suitable for Twitter, LinkedIn, Instagram and Facebook, and accompanying copy