Retail partners

Because putting social purpose at the heart of what you do is good business.

Resources for retailers

l

Guide to the perfect POS

Pennies-related point of sale material is not only a legal requirement; it’s also the perfect place to raise awareness for your charity partners, and well-designed and clearly visible POS material is proven to increase donation levels too.

Read our Guide to Pennies POS here.

Best practice guides

Our series of best practice guides can help you make the most of Pennies: from insights into engaging staff and customers, to helping you form charity strategy. Browse the library below:

Best Practice Guide – Colleague comms
Best Practice Guide – Customer comms
Best Practice Guide – Going contactless
Best Practice Guide – Implementation
Best Practice Guide – Nominating charities
Best Practice Guide – Pennies in e-commerce

w

Social templates

Sharing your Pennies success story with your customers – whether celebrating a milestone or simply thanking them for their powerful micro-donations – inspires people to donate again. Start with our social templates to help you spread the word:

WELCOME BACK TO GIVING BACK

Remind your customers of the opportunity to micro-donate as you reopen your doors – five templates available, suitable for Twitter, LinkedIn, Instagram and Facebook, and accompanying copy

Welcome Back Social Cards – InDesign templates (5 variants)
Welcome Back Suggested Social Copy – PDF

THANK YOU
Celebrate milestones with your customers and thank them for their amazing contributions – two templates available, suitable for Twitter, LinkedIn, Instagram and Facebook, and accompanying copy

Thank You Social Cards – InDesign templates (2 variants)
Thank You Suggested Social Copy – PDF