Since 2025, LauraLynn has received over €81,000 from 384,000 donations made by Superdrug and SSP customers. These small donations help provide specialist care, short breaks and bereavement support for children with life-limiting conditions and their families including families like Saoirse’s.
Hear Sylvia talk about how an online support network helped her cope with her husband’s dementia – with the help of your pennies
So far Alzheimer’s Society have received £13,505 from your donations made online and in-store at participating retailers. Every penny helps them keep their vital support networks running, such as their online support and discussion forum Talking Point.






