Micro-donation solutions for charity retailers.

Digital donation options for high-street charity shop chains and other charity retailers.

How we work with you.

Consumer donations can prove to be a valuable additional fundraising channel for high-street charity shop chains and other charity retailers. If your charity has its own chain of shops, we could work with you to make Pennies available for customers paying by card or digital wallet in your outlets.

Tech-driven solutions

Micro-donation solutions available across a range of payments products and providers.

Boost charity income

An additional, affordable digital donation opportunity for your customers in-store.


Tell your story

Engage customers by sharing the impact of their micro-donations, with support from Pennies.


This is no-cost fundraising – no fees or set-up costs, and Pennies is a charity too.

Engage your corporate partners too.

Pennies allows charities to raise vital additional funds through corporate partnerships, raising awareness and support with customers and colleagues too.

Charity retailer requirements.

Before contacting Pennies, find out if micro-donations are suitable for your charity retail channel:


You must be a charity registered in the UK, Republic of Ireland, Isle of Man or Jersey.


Your charity cannot have exclusively politically or religiously driven aims and objectives.


Your retail operation must take at least 500,000 card transactions annually.


Pennies grants received should not form a charity’s majority or sole income.

Start your journey now.

From retail, hospitality and technology brands looking to make a real difference, to charities looking to boost their impact, now is your chance to join the micro-donation movement.


Collect micro-donations at the point of sale and deliver real social impact

Find the right micro-donation solution for your business


Work with Pennies and your corporate partners to receive digital donations for your charity

Use our micro-donation solutions in your own charity shops and online

Payments + Tech

Find out more about being a Pennies solution partner

About us


Our vision, mission and what we do

Creating impact on behalf of the sector

Meet the dedicated team

Meet our trustee board

Industry support for Pennies

Recognition for Pennies

How our work is funded

Current job opportunities

Find answers to commonly asked questions


Latest news

Pennies’ Highlights from Retail Technology Show 2024
Pennies’ Highlights from Retail Technology Show 2024

The Retail Technology Show 2024, which took place last week at Olympia London, was an exciting event showcasing the latest innovations in retail technology. Over two days, the Pennies team proudly showcased our award-winning micro-donation solution and had the opportunity to connect with partners across the payments, retail, and hospitality sectors.