As part of the delegation, led by Prime Minister David Cameron, Pennies CEO Alison Hutchinson will be demonstrating how the Pennies ‘digital ecosystem’ unlocks crucial funding for charities and the communities they support: showcasing the power of new technology as a force for social good.
In just five years, Pennies has brought together diverse organisations from across retail, technology and financial services to help boost the efficiency of the UK’s third sector. By creating an additional, sustainable source of funds for charities through their ‘digital charity box’, Pennies has become a key player offering innovative solutions through the UK’s growing FinTech industry.
Pennies is uniquely placed to provide insight to businesses in South East Asia – across digital, retail and payments sectors – about how embracing innovation can benefit their own communities.
Prime Minster David Cameron said:
“British organisations like Pennies are flying the flag and unlocking the economic potential of the fast growing economies of South East Asia. I’m delighted that they have joined me on my first trade mission of this government and I hope that we can work together to create jobs and growth for the UK.”
Pennies, the trusted leader in micro-donations, will return as the official Gold Charity Partner for Retail Technology Show 2026 on 22-23 April at ExCeL London, marking 10 years of partnership, during which more than £65 million has been raised for charities through digital micro-donations.
Pennies will join retail and ecommerce leaders at the 2026 Retail & eCommerce Directors’ Forum, marking the start of a new partnership with Richmond Events.
Pennies’ 2025 survey reveals rising public support for everyday giving, as more consumers look to donate digitally this Giving Tuesday.
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