Iceland Foods has joined forces with fintech charity Pennies to make it even easier for customers to support suicide prevention charity Campaign Against Living Miserably (CALM) this Charity Week (10 – 17 May 2025).
Merchants
Collect micro-donations at the point of sale and deliver real social impact
Find the right micro-donation solution for your business
Charities
Work with Pennies and your corporate partners to receive digital donations for your charity
Use our micro-donation solutions in your own charity shops and online
About us
Creating impact on behalf of the sector
Meet the dedicated team
Meet our trustee board
Industry support for Pennies
Recognition for Pennies
How our work is funded
Current job opportunities
Find answers to commonly asked questions
b
Latest news
Pennies Announced as Gold Charity Partner for Retail Technology Show 2025
Pennies, the trusted leader in micro-donations, is proud to continue its longstanding partnership as the official Gold Charity Partner for the Retail Technology Show 2025, taking place on 2-3 April at ExCeL London.
