Supporting Partners


Akoova’s partnership with Pennies enables retail clients using the Magento 2 platform to build micro-donations into their e-commerce journey, making a real impact for great causes.

Akoova logo

Partner type:
E-commerce delivery partner

Akoova ›

Akoova has created a ‘one of a kind’ cloud environment for e-commerce merchants using Magento 2. It involves a fully-automated platform, with high scaling capability – and is built on AWS. Akoova calls this K-Hosting. As Magento specialists, Akoova closes the gap between clients and developers via collaborative problem solving and knowledge sharing, with clients including Fred Perry, Moda Furnishings, BrewDog and Big Bus Tours.

By teaming up with fintech charity Pennies, Akoova can support clients to enable a micro-donations plug-in, offering retail customers the chance to donate a few digital pennies at the point of purchase.

This makes customers feel good about giving, and helps e-commerce businesses scale the impact they can make for charities that resonate with the ethos of their business. Retailers can then feedback, to consumers and colleagues, the difference that pennies at a time can make in local communities.

The Pennies functionality is quick and cost effective to implement at no cost.

Speak to your Akoova relationship manager today to explore using Pennies in your e-commerce journey, or contact Pennies to connect with our implementation team.

“Hosting is mission-critical to any e-commerce retailer. Some may well have experienced a chasm between operations and development. We’re confident that Akoova remedies some of these issues – and now, if Magento retailers want to increase their charitable contributions and do their bit for a number of good causes – our partnership with fintech charity Pennies and its micro-donation plugin provides the perfect tool to do this.”

Neil Jarvis

Marketing Manager, Akoova

Discover more about Pennies.

Pennies is an award-winning fintech charity with an important mission: to protect and grow micro-donations – ensuring the public has digital ways to keep donating the small amounts of money that are so vital for charitable causes.


Collect micro-donations at the point of sale and deliver real social impact

Find the right micro-donation solution for your business


Work with Pennies and your corporate partners to receive digital donations for your charity

Use our micro-donation solutions in your own charity shops and online

Payments + Tech

Find out more about being a Pennies solution partner

About us


Our vision, mission and what we do

Creating impact on behalf of the sector

Meet the dedicated team

Meet our trustee board

Industry support for Pennies

Recognition for Pennies

How our work is funded

Current job opportunities

Find answers to commonly asked questions


Latest news

Pennies’ Highlights from Retail Technology Show 2024
Pennies’ Highlights from Retail Technology Show 2024

The Retail Technology Show 2024, which took place last week at Olympia London, was an exciting event showcasing the latest innovations in retail technology. Over two days, the Pennies team proudly showcased our award-winning micro-donation solution and had the opportunity to connect with partners across the payments, retail, and hospitality sectors.