With the support from you and your pennies, the demoralising décor and the awkward space is closer to getting a new look, brightening up the experiences of patients and their families at Birmingham Children’s Hospital.
Back in the summer of 2011 Pennies was rolled out across the tills in Zizzi restaurants. Eighteen months on, customers have donated over 600,000 times with their pennies adding up to more than £132,000 for charity. Most of this money has gone to their main beneficiary partner the Prince’s Trust who have used donations to help young people improve their lives, build confidence and achieve their ambitions.
With online customers of Screwfix clicking the ‘Donate’ button well over 150,000 times since Spring 2012, an impressive amount of money has been donated to their charity partner, the Everyman appeal. In fact, a total of £31,000 has been raised so far, all from donations less than £1.
Micro-donation charity Pennies gains momentum as its electronic charity box donations double in just eight months, bringing the total raised to £1,000,000. This has been collected from more than 4 million individual donations averaging just 25p each.
Industry leaders joined together today to celebrate the breakthrough that Pennies, the electronic charity box, has made for British fundraising in its first two years.
