We are delighted to announced the finalists for the 6th Annual Pennies Awards 2025. Recognising partners unlocking small acts of giving and huge impact, the ultimate winners of this year’s Pennies Awards will be announced on 12th November 2025.
Business heavyweights join trustee Board of Pennies
Ian Filby, Chief Executive of DFS, and Mark Anderson, Managing Director at Virgin Holidays, have joined Pennies’ Board of trustees.
Upon his appointment, Ian said: “I’m a firm believer that philanthropy should be part of good business so I’m both honoured and excited to become a Trustee for Pennies. The concept behind Pennies is simple and effective, founded in the principle that small change can make a big difference.
Mark Anderson said: ‘I’m excited to be joining the team at Pennies at what feels like a tipping point in its impressive five-year growth. It has vastly increased the number of consumers who are able to give ad-hoc to charity – and who have done so over 30 million times. I hope to be able to support Pennies strategically, and to raise greater awareness amongst retailers and consumers of this simple customer journey to giving.”

Pennies Chief Executive, Alison Hutchinson CBE said: ‘We’re thrilled to have Mark and Ian join the Pennies team. Mark brings a wealth of customer experience and communications strategy to our Board to help us build our brand, whilst Ian brings heavyweight retail expertise that will help us gain traction in new markets.
“We look forward to working with them both to ensure thousands more consumers can give their small change a big purpose.”
Read more from Pennies.
Finalists Revealed for the 6th Pennies Awards 2025
We are delighted to announced the finalists for the 6th Annual Pennies Awards 2025. Recognising partners unlocking small acts of giving and huge impact, the ultimate winners of this year’s Pennies Awards will be announced on 12th November 2025.
Pennies Partners with Castles Technology to Launch Micro-Donations on Android Payment Terminals
Pennies, the UK’s leading micro-donation charity, has successfully launched its innovative solution on Castles Technology hardware, a leader in Android payment acceptance. This collaboration enables customers to easily add a small donation to their purchases in-store, seamlessly combining convenience with charitable giving.
Simon Millard joins Pennies as Chief Partnerships Officer
UK charity Pennies, the trusted leader in micro-donations, is delighted to announce the appointment of Simon Millard as its new Chief Partnerships Officer.










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