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Pennies Attending Retail Technology Show 2024 to Showcase the Power of Micro-Donations

Pennies, the leading innovator in digital micro-donations, is the Gold Charity Partner of the Retail Technology Show 2024, and will be attending and speaking at this year’s event on April 24th - 25th 2024, at Olympia in London.
Pennies Panel Session at Retail Technology Show 2023

Posted by Pennies

Published 22 April, 2024

We’re delighted to once again be attending and speaking at the retail technology industry’s most significant event, showcasing our award-winning micro-donation solution at Stand Number 6K04 and networking with partners from the payments, retail and hospitality industries.

If you’re visiting this year’s exhibition, we would love to see you. There are a few different ways to connect with the Pennies team across the two days, so please get in touch or join us at our key events.


Find us at the Retail Technology Show 2024

1) Visit us on Stand 6K04 – Day 1 & 2

Pennies team will be stationed at our stand in the Grand Hall across the Wednesday and Thursday, ready to meet you and discuss how your organisation can create real social change through micro-donations.

Additionally, we’re excited to offer a live demonstration of the Pennies solution on a self-service kiosk provided by our new partner Acrelec, a global technology company focused on reinventing the customer experience for restaurant and retail brands.

Already a Pennies partner? Don’t miss the opportunity to visit our stand, or reach out to your Business Development Account Manager to arrange a face-to-face meeting.

Not yet registered? Register for free today.

Pennies Stand at Retail Technology Show 2023
Pennies Stand at Retail Technology Show 2023

2) Pennies in Action with Worldline – Day 1 & 2

This year, you can also see Pennies in action with our partner Worldline. The global payments technology specialists will have space on their stand dedicated to the Pennies micro-donation solution, featuring a live terminal demo and members of the Worldline team on-hand to answer your questions.

Visit Worldline on Stand 6B70, in the Olympia Grand Hall, to find out more about how Pennies works and discuss opportunities to integrate purpose into your payments journey.

3) “The Power of Partnerships” Roundtable with FreedomPay – Day 1, 11:45am

Hear from Pennies CEO, Alison Hutchinson CBE, as she joins a roundtable discussion with Pennies partners, FreedomPay on Day 1. Alongside Alison you’ll also hear from representatives at Oracle and Elavon, as the panel explores what makes a successful payments partnership, the challenges, and the future evolution of partnerships too.

Hosted by FreedomPay, head to Stand 6E70 on 24th April at 11:45am to join the discussion, with the promise of accompanying coffee too!

4) The BIG Retail Party – Day 1, 4:30pm

As Day 1 wraps up, we’re excited to attend The BIG Retail Party event hosted by the Retail Technology Show at The Champagne Bar. It’s not just a party; it presents a valuable opportunity for us to engage with fellow attendees and speakers who are at the forefront of our industry – and that includes you!

If you’re planning to attend, let your Business Development Account Manager know, and we’ll be happy to meet you there.

5) Networking Drinks with Pennies and Worldpay – Day 1, 6:30pm

Pennies is pleased to be joining Worldpay for an exciting evening of networking drinks, on Wednesday 24th April at 6:30pm, at The Prince venue in nearby West Brompton.

Join us for an opportunity to connect with fellow industry professionals, share insights and ideas, and forge meaningful connections that could lead to valuable collaborations and lasting relationships, over a selection of beverages and appetisers.

Places are going quick, so make sure you RSVP for your place today by contacting dion.christiansen@pennies.org.uk

6) “Adding Value to Your Customer Journey” Panel Session with Greene King, Central Co-op and Worldpay – Day 2, 1:55pm

Join us for an insightful panel discussion titled “Adding Value to Your Customer Journey: How Payments can Unlock Purpose, Loyalty and Community Impact” on 25th April 2024, 1:55pm – 2:25pm in Theatre B.

Our panel — moderated by Alison Hutchinson CBE, CEO at Pennies — features industry experts from Greene King, Central Co-op, and Worldpay. Together, they will delve into the importance of community engagement strategies during challenging trading periods and explore how collaboration with payments providers can elevate your customer journey, from loyalty to micro-donation solutions like Pennies.

You can find the full conference programme on the Retail Technology Show website here.

Managing Director – Greene King Pubs at Greene King

Clair has extensive operational and commercial leadership gained in large scale businesses. In 2016 she was appointed Managing Director for Costa in the Middle East and Asia, responsible for driving significant expansion and growth in the region. Clair joined Greene King in 2020 as Managing Director for Greene King pubs where she manages 879 pubs split into 4 separate operating brands. 

Head of Membership & Brand Strategy at Central Co-op

At Central Co-op, Charlotte oversees Membership and Brand Strategy, as a member-owned Co-operative business, loyalty extends beyond commercial value to offering meaningful community engagement. Charlotte and her team actively represent the voice of Members and customers across Central Co-op’s food & funeral businesses which operate over 440 sites across 21 counties spanning the centre of England. 

VP Retail & Hospitality at Worldpay

Tom leads the EMEA Relationship teams responsible for Retail & Hospitality within Worldpay’s Global Enterprise division which enables eighty percent of the world’s top retailers. He has more than 20 years of experience in payments and finance.


A Partnership with Huge Impact

Retail Technology Show is the event that brings together Europe’s most forward-thinking retailers and leading tech innovators, where retailers can fast-forward their digital transformation strategies and empower their businesses to thrive, survive and disrupt, powered by technological advancements and innovation.

Pennies is honoured to have been a key charity partner of this leading industry event for several years, and Gold Charity Partner for this year’s event. It provides a unique opportunity for Pennies to demonstrate our innovative micro-donation solutions, grow our reach and brand recognition, and meet potential partners and customers too – strengthening our position as leaders in the digital donation space.

We’re hugely grateful to Retail Technology Show for their continued support, helping us achieve incredible impact for hundreds of charities. Since first attending the Retail Technology Show in 2017, Pennies has seen over 165 million micro-donations made through partner merchants, achieving consistent year-on-year growth and raising over £40 million.

The Retail Technology Show has helped us stay connected to the payments, technology, retail and hospitality businesses that form the heart of the micro-donation movement, and has enabled us to create real social impact for more than 980 charities.

Read more from Pennies.

Pennies’ Highlights from Retail Technology Show 2024

Pennies’ Highlights from Retail Technology Show 2024

The Retail Technology Show 2024, which took place last week at Olympia London, was an exciting event showcasing the latest innovations in retail technology. Over two days, the Pennies team proudly showcased our award-winning micro-donation solution and had the opportunity to connect with partners across the payments, retail, and hospitality sectors.

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Pennies’ Highlights from Retail Technology Show 2024
Pennies’ Highlights from Retail Technology Show 2024

The Retail Technology Show 2024, which took place last week at Olympia London, was an exciting event showcasing the latest innovations in retail technology. Over two days, the Pennies team proudly showcased our award-winning micro-donation solution and had the opportunity to connect with partners across the payments, retail, and hospitality sectors.