They join retailers such as Hobbycraft and Evans Cycles, who have already helped consumers to collectively raise over £8.5million for charity with the digital charity box.
Ben Fletcher, Managing Director of Boots Opticians said:
“In Boots Opticians around 96% of all transactions are done on a card, and therefore we are going to be able to talk to virtually all our customers about the work we do improving literacy, because Pennies is part of that customer journey. It allows us to provide sustained, ongoing, reliable financial support to our charity partner in a way they can plan for and that best helps them.”
Pennies is a proven and scalable way to contribute to your CSR plans and raise money for your chosen charity; and one that grows with your business.
Last September, we reached out to customers of in the Republic of Ireland when Domino’s Pizza, our very first partner way back in 2010, broadened the reach of Pennies outside the UK and added the digital charity box to its ROI website. Pizza lovers in Ireland are supporting Barretstown children’s charity when they pay online and in app, and round up their orders to the nearest pound.
Pennies, the UK’s leading micro-donation charity, has successfully launched its innovative solution on Castles Technology hardware, a leader in Android payment acceptance. This collaboration enables customers to easily add a small donation to their purchases in-store, seamlessly combining convenience with charitable giving.
UK charity Pennies, the trusted leader in micro-donations, is delighted to announce the appointment of Simon Millard as its new Chief Partnerships Officer.
On Monday 25th August, Pennies, the trusted leader in micro-donations, celebrated another hugely successful Micro-Donation Day, raising £42,500 through 144,000 donations in just 24 hours, all for vital causes.
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