Pennies, the award-winning fintech charity, found in a survey that 48% of UK consumers would be more likely to micro-donate if they knew giving just 35p a week could raise £1 billion annually for charities.
Celebrate Micro-Donation Day with Pennies on Monday 26th August 2024
Get ready to make a big impact with small change! Pennies is thrilled to announce the first-ever Micro-Donation Day, taking place on Monday 26th August 2024.
This national day of giving is all about celebrating the amazing power of millions of tiny donations, and we’ve got Pennies’ partners on board to help spread the word. While the official celebration is on Monday 26th August, the campaign will run throughout the week, giving everyone plenty of time to get involved and make a difference.
Our Partners
We are proud to have the support of several incredible partners committed to making Micro-Donation Day a success. This year’s key supporters include Adnams, Barracudas, Booths, Currys, Domino’s, Hendy Group, Holland & Barrett, MFG (Motor Fuel Group), Millbrook Garden Centres, Outdoor & Cycle Concepts (Cotswold Outdoor, Runners Need and Snow+Rock), Poundland, The Entertainer, The Restaurant Group, Toolstation, and Well Pharmacy.
Our partners are preparing for Micro-Donation Day with exciting activities, from heartfelt customer thank-yous and promotions to engaging social media campaigns. Some will even increase their donation values or run match-funding campaigns, maximising the impact of every contribution.
Why Get Involved?
Micro-Donation Day provides a unique opportunity for everyone – from our partners to the general public – to celebrate the impact of their small but mighty contributions.
Merchant partners can bring together customers and colleagues to share the stories behind the micro-donations, creating a sense of community and shared purpose, and inspire more donations too.
Technology and payments partners can celebrate the contribution their colleagues make at the heart of the micro-donation movement, unlocking tech for good and enabling more merchants to join in.
Charities can share the real impact of micro-donations, bringing to life the driving force behind the movement – the desire to make a difference for charities who need it most.
Find out more on our Micro-Donation Day page here.
Every Penny Counts
Micro-Donation Day is an exciting opportunity to come together and show the power of collective giving. Every penny counts, and with your support, we can make a significant impact on the lives of those in need.
Mark your calendars for Monday 26th August 2024, and let’s make this day a landmark event for the micro-donation movement. Together, we are turning small change into big change, one penny at time!
Interested in Participating?
Find out more here and get in touch with us at info@pennies.org.uk to learn more about the campaign and for supporting materials.
Additionally, Merchant partners can find our campaign toolkit on Pennies’ partner resource hub, which you can request access to from your Business Development Account Manager directly.
Let’s work together to create positive change through micro-donations!
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