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In November 2012, bespoke tailor Gieves & Hawkes began offering Pennies in their world-famous store at No. 1 Savile Row. By offering their customers the chance to donate 75p when paying by card, thousands of pounds has been raised for the tailor’s two charity partners, Walking With The Wounded and the Queen Elizabeth Scholarship Trust (QEST), an organisation that helps craftspeople in Britain to achieve their potential and contribute to a thriving craft sector.
Pennies, the digital charity box has appointed Peter Ayliffe to its Board of Trustees. Current Chairman and Non-Executive Director of Monitise, Peter will be providing strategic counsel to Pennies through his expertise in financial management. Monitise is a leading mobile banking and payments group that provides services to more than 350 financial institutions and other leading brands globally.
The UK’s ever increasing shift to digital payments is leaving the need for good old fashioned cash taking the first steps on the road to extinction. A recent study conducted by Pennies, the digital charity box, has revealed that a staggering 30% of us regularly leave the house without any cash, whilst almost half (47%) of 16-24 year olds use their cards for payments under £2 and three quarters (75%) use their card for payments under £5.
Each month, more and more charities start using Pennies in their own shops, raising important additional funds for their vital work. One of these is Age UK, the country’s largest charity dedicated to helping everyone make the most of later life, providing services and support at a national and local level to inspire, enable and support older people.
Zizzi’s customers have shown that they are all heart by adding an extra 20p to their bill for charity, a cool one million times, via Pennies, the electronic charity box. The Italian food fans’ donations have totaled £200,000 since the scheme was introduced, with that money already making a difference to main beneficiary, youth charity, The Prince’s Trust.
So far, Children in Need have received over £6,000 from Pennies’ retailers DFS, Monarch Airlines and Cosmos Holidays in support of their work with projects like Home-Start across the country.
This time last year, customers had donated via the electronic charity box 3.5 million times. Today, that figure has doubled, and the pace of donations continues to grow as we welcome new partners every month. To date, your pennies have raised an amazing £1.7 million from 7 million individual donations.
Donating a few pennies when you pay by card at the till point may not seem like much but to children sitting in hospital beds around the country this small action is making a huge difference. Since August 2011 customers paying by card in the Entertainer toyshop stores have been happily popping their virtual spare change into the Pennies charity box. Just 18 months in, we’re excited to announce that they’ve donated a magnificent 1,000,000 times, raising well over £300,000 for charity.
Adnams: the Suffolk-based brewers and distillers have been offering Pennies at the tills of their kitchen and cellar stores for the last 11 months. In that time their customers have donated over £20,000 to Prostate Cancer UK by rounding up their purchase to the nearest pound when paying by card
Now in its 9th year, the Special Olympics National Summer Games act as an opportunity to not only promote and support the talents of athletes with intellectual disabilities, but to help build relationships between disabled and non-disabled people too, with every event free for the public to attend.
In the five months since Pennies was introduced in ASK Italian restaurants, customers have raised an extraordinary £24,000 for GOSHCC, just 20p at a time.
Last night a few members of the Pennies team got dressed up to the nines and headed off to the Nominet Internet Awards 2013. Held at the British Library, the awards were celebrating the internet being used as a force for good and we were delighted that Pennies work raising donations online was nominated in the ‘doing good online’ category.
